What to Expect:
Increasing your business through content and proper SEO is a long game.
It requires content, proper SEO knowledge and continuous changes based on
changes in googles algorithms. We do NOT try to game Google but rather aim at
producing great relevant content (client’s job) that is properly key-worded
which over time increases your number one google ranks that subsequently drives
patients to your door.
We have found as long as the client produces the content that we need we can double
new patient starts in your office in 6-9 months, sometimes sooner.
Our goal is to push you to the top as quickly as possible but doing it in a way that
keeps you there for the long term. Unfortunately, most SEO specialists try to do improper
backlinking strategies that drive traffic, raise rank, but invariably the rank crashes
because it is not done in a stair-step fashion that “proves” to google you are reliable.
The combination of producing relevant content properly keyworded combined with google
console expertise makes you reliable, relevant and real. Once we win and gain rank it’s
there for the long run.
CONTENT IS KING- BUT CONTENT MUST USE KEYWORDS PROVIDED BY SEO SPECIALIST PRODUCING
CONTENT THAT ISN’T SEARCHED IS LIKE FISHING IN THE DESERT.
Client Obligation to Win Online:
To make this program successful client must commit to writing 4 articles per month.
The client must also produce a video for YouTube that talks about the content included in the blog.
It is also embedded in the blog. Some prefer to watch not read.
SEO specialist may also send information that is needed for the site.
This is almost always text. In order to make, program successful returning
text or content in a timely matter is essential.
The keywords that are given to you must be in the title, the first sentence
and a total of 10 times in the article.
The blogs need to be 900 words no less and not more than 1200.
It is important to hyperlink in Wikipedia for medical terms as it helps SEO.
Never ever link to nucca , or any other chiropractor in Australia, New Zeeland,
Europe, North America or South America
What We Provide on the Website and SEO side:
ONSITE SEARCH ENGINE OPTIMIZATION TASKS
Create Baseline Search Engine Visibility Index
Collection of New Keywords & Analysis Research Target Audience
Create New Versions of Meta Tags and Keywords
Optimize the Pages for Search Engines (Site Re-engineering)
Implement New Content and Meta tags
MONTHLY SEARCH ENGINE OPTIMIZATION TASKS
Google Places Map Optimization
Link Building to Articles
Internal Link Building
Link Popularity Building Campaign
Google Customer Review
Website Ranking Test
Broken Link Checker
Website Speed Test
Raw video - we will do the edit, design and upload on site and YouTube.
CDN - Content Delivery Network
Website Modifications and Changes - Initial Steps
1.The domain name will stay as is with the current registrar, but we’ll need
credentials to redirect the DNS (domain name server).
2. The website will be completely redesigned. It can be redone in CMS
(WordPress, Joomla, Drupal… etc) or can be built from the ground up using Laravel,
Angular, Vue frameworks.
Regardless of the choices best Html, CSS, SASS, JS, will be used in creating custom code. For best results, it is recommended to use a framework. The website owner has to provide
all the text content of the website if it is not present on the old website.
3. The website redesign will be completed in one to four weeks depending of the complexity.
4. The website transfer will occur overnight so the traffic will not be disturbed. The emails will need to be archived by the website owner if we are not given access to them.
We’ll need a list with all email addresses so we can create all the redirects, forwarding or custom MX records.
5. We’ll add the CDN, (content delivery network) that deliver pages and other Web content to a user, based on the geographic locations of the user, the origin of the webpage and the content delivery server.
SSL (Secure Sockets Layer) is the standard security technology for establishing an encrypted link between
a web server and a browser. This link ensures that all data that passes between the web server and browsers
remains private and integral. SSL is an industry standard and is used by millions of websites in the protection
of their online transactions with their customers. SSL is mandatory per Google requirements.
6. Included in the SEO package is the CDN, SSL and hosting service (Web hosting is a service that allows
organizations and individuals to post a website or web page onto the Internet.)
The SSL, CDN, and hosting are nontransferable services.
7. Custom code and plugins are maintained and updated periodically to keep up with Google algorithms changes.
If the Client chooses to Discontinue Services Disclosure.
If SEO service is discontinued all plugin will not be updated any longer and will be erased automatically by
the first system upgrade done by WordPress. (if you choose WordPress)
8.If the client discontinues service the website owner is and will remain the content owner (articles, photos,
website front end design) the website will function correctly even after the SEO is discontinued, but the custom
code will not be updated or maintained any longer, so the performances will diminish over time.
We are committed to increasing your business and expect you to be equally committed to content delivery.
Without content delivery on our end, we can’t win. With it we will DOMINATE!